The low-ball technique works on the principle where the primary offer is made out to be extremely appealing and when the persuader has agreed to the sale, the price of the product is raised with the sole intention of earning a profit.
➡️ WHY DOES THE TECHNIQUE WORK?
The low-ball technique plays on the psychology of the human mind to manipulate a situation and draw benefit thus. The reasons why people agree to the change in the sales pitch and agree to a deal that has finally turned out to be far less profitable than was originally promised are many.
🔸It usually has to do with the tendency of the human mind to want to be consistent with their actions. Thus, when they have once agreed to a thing, they want to continue to stand by that decision.
🔸When the person agrees to the initial sale or request, it evokes in him feelings of extreme joy and happiness. If he does not agree to the changed sale, these feelings could very well be replaced by being sad, which he is not ready to deal with. So, since he has already made room for that product in his life, he goes ahead with the sale.
Source:- PsycholoGenie
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